In The Wealth of Knowledge, Stewart now shows how to apply the concept of intellectual capital to manage knowledge assets and gain a competitive edge in the 21st century. Companies can not just save but create hundreds of millions of dollars by exploiting knowledge assets more creatively and managing them more efficiently.
This new book also extends the theory of intellectual capital. The emergence of a knowledge economy tests many of the assumptions on which business was based in the 20th Century. Why do companies exist? How should they be organised? How should people be compensated for their work? It also plunges into the thick of the controversial yet vital topic of measurement and accounting, which are increasingly difficult to quantify when a corporation's greatest assets are intangible.