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Rafael Aguayo

THE METAKNOWLEDGE ADVANTAGE

The key to success in the new economy

ΣΤΟΙΧΕΙΑ ΒΙΒΛΙΟΥ

ΕΤΟΣ ΕΚΔΟΣΗΣ2004
ΣΕΛΙΔΕΣ286
ΙSBN0-7432-1695-4
ΕΚΔΟΤΗΣFree Press

In today's world, the basis of economic power and wealth is rapidly shifting from physical resources to intellectual resources. Former powerhouses like U.S. Steel are now minor players, while modern giants such as Microsoft dominate industries that didn't even exist twenty-five years ago. The economy undergoes wild fluctuations. The Internet boom has come and gone. Through globalization, international boundaries are becoming less important every day. In such a dramatically changing environment, the management philosophy that endures must be based on principles that transcend daily occurrences and swings in the market.

That's where MetaKnowledge comes in. Rafael Aguayo brings years of firsthand consulting experience to this book and galvanizes it with an impressive yet accessible body of academic study. A disciple of W. Edwards Deming, Aguayo studied with the man who brought quality to the Japanese. He has since expanded his field of expertise to encompass many subjects that contribute to successful business strategies, no matter what the industry.