Robert Brawer

FICTIONS OF BUSINESS

Insights on management from great literature

ΣΤΟΙΧΕΙΑ ΒΙΒΛΙΟΥ

ΕΤΟΣ ΕΚΔΟΣΗΣ1998
ΣΕΛΙΔΕΣ248
ΙSBN0-471-17999-X
ΕΚΔΟΤΗΣJohn Wiley & Sons, Ltd.

"If Willy Loman had had a better boss, his career might not have ended as badly. book examines the human problems encountered in business in works as diverse as The Canterbury Tales by Geoffrey Chaucer and Glengarry Glen Ross by David Mamet."
-Wall Street Journal

"Reading Brawer's book is like taking a stimulating crash course in literature and management."
- USA Today

" wide-ranging interpretations make for stimulating and enjoyable reading."
-Harvard Business Review

"Brawer...weaves fascinating patterns of interpretation and illumination..."
-Boston Book Review

"Once in a blue moon, a CEO book comes forth that is written in sparkling fashion, goes far beyond the normal CEO thought patterns, and yet tells what it's like to be a CEO. One of these rare books is Fictions of Business....Read the book. You'll be glad you did."
-Chief Executive