Chris Charlton

EURO: IMPACT AND REALITY

Business risks and practical responses to the challenge of the Euro

ΣΤΟΙΧΕΙΑ ΒΙΒΛΙΟΥ

ΕΤΟΣ ΕΚΔΟΣΗΣ1999
ΣΕΛΙΔΕΣ266
ΙSBN0-273-63877-7
ΕΚΔΟΤΗΣPearson Education Ltd.

The global financial and corporate markets face an unprecedented challenge--introducing the Euro. This is the practitioners guide to the issues, problems and risks of tackling that challenge. Do we have the systems and tools to deal with this risk? This comprehensive and practical book will be a working assistant to managers, particularly in financial services, facing this new task.
Designed as an executive's guide to the issues, problems and risks faced when tackling the challenge of the induction of the Euro at the turn of the century. Provides managers from all organizations with practical management insights necessary for coping with the most significant economic event in 20th-century history.